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Studio Rahul / Work / CORSO Sölden
02 / 07 — Rebuild

CORSO Sölden

Restaurant · Aparthotel · B&B  ·  Sölden, Tyrol, Austria

CORSO is a family-run operation in Sölden, in the Austrian Tyrol — really three things under one name: a restaurant, an aparthotel, and a bed-and-breakfast. That's a genuinely hard thing to present, because a visitor might arrive wanting any one of the three and shouldn't have to untangle the other two to get there.

Type
Restaurant · Aparthotel · B&B
Place
Sölden, Tyrol, Austria
Old stack
~2014 TYPO3 template
Focus
Hospitality
Pages rebuilt
5 captured
Shown here
18 captures

The old site made it harder than it needed to be. It was a circa-2014 TYPO3 template — the era of circle badges, tight columns and small stock-feeling imagery. It worked, but it flattened three distinct offers into one dated page, and the mountains that are the whole reason to be in Sölden barely made it onto the screen.

The rebuild reframes CORSO as three doors under one roof. A single alpine-modern home, full-bleed photography that actually shows Sölden, a clear per-house route for restaurant and rooms, and a walk-in / call action that stays with you — because a small family business lives on the phone ringing and the door opening.

A Page by page

Both ways, every page.

Original on the left, rebuild on the right — the same page, the same viewport. A redesign is judged past the homepage, so every page we hold both sides of is here, desktop and mobile.

B Not a like-for-like

Where the shape changed.

The page count is not the same on both sides — 1 page the rebuild adds that the original never had. Those are shown here on their own rather than paired against nothing.

C What changed, and why

Area by area.

The working notes from the rebuild, unedited — what the original site did, and what replaced it. Written while the work was happening, in the language the site is in.

#
WasProblem on the OLD site (verified in crawl/screenshots)
NowHow the NEW build fixes it
1
Was~2014 TYPO3 template: Bootstrap 3, jQuery 1.11, Nivo slider, Modernizr 2.6, IE8 shims (selectivizr, respond.js); circle-badge hero, tiny centered text
NowNext.js 15 static export, Tailwind v4, Fraunces/Inter variable fonts, full-bleed photography, warm alpine-modern design system, scroll reveals with prefers-reduced-motion support
2
WasThree offers blur together — restaurant, aparthotel, B&B share one confusing nav; no clear routing for diner vs. guest
Now"Three doors" architecture: home routes visitors in one screen; each house gets its own page (/restaurant/, /living/, /annabell/) with its own accent color (terracotta / pine / slate-blue)
3
WasNo conversion surface: no persistent CTA, hours buried, menus only as PDF downloads, booking behind easy-booking popups
NowSticky header with click-to-call; hero CTAs on every page; hours strip on home + restaurant; real Summer-2026 menu rendered on-page with prices and diet tags (PDFs kept as secondary downloads); direct mailto enquiry CTAs per apartment/room
4
Was"No reservations" hidden on contact page as an apology
Now"Just walk in" is the home-hero CTA — the constraint becomes a brand feature
5
WasSEO wasted: near-identical title tags on all pages, no structured data, no intent landing pages
NowUnique meta title/description per page, de_AT Open Graph, JSON-LD graph (Restaurant + Hotel + BedAndBreakfast with addresses/hours), sitemap.xml, semantic HTML landmarks
6
WasPerformance debt: ~20 render-blocking CSS/JS files, unoptimized images, jQuery stack
NowStatic export, ~103 kB first-load JS total, self-hosted fonts, compressed images, nginx: instant loads
7
WasStale content: SPECTRE (2015) still "the current Bond film"; pre-GDPR German BDSG/TMG privacy text
NowContent refreshed from the business's own current PDFs (menu Summer 2026, wine list 2025-26); Bond kept as evergreen location story ("007 vor der Haustür")
8
WasWeak mobile: desktop template squeezed down; PDF menus painful on phones
NowMobile-first build: thumb-reach CTAs (call/route/enquire), full-screen menu readable on 390px, hamburger nav with large targets
9
WasAccessibility gaps: icon-only language flags, low-contrast grey buttons, no focus management
NowWCAG-AA palette on all surfaces, aria-labels on nav/buttons, alt text on every image, keyboard-navigable menu
10
WasTrust undersold: family story and 45+ years of history buried in body text
NowHeritage front and center: 1979 archive photo + founders + current hosts, "seit 1979" in the wordmark, host quotes on every house page
D Talk to us

Have a site that
needs this too?

If your website no longer matches the quality of the work you do, that is the problem we solve. Tell us about the business and where the site falls short.

Or write to [email protected] — it reaches the same place.